Our Story

The ambition of One We Like is to create a more sustainable alternative for children's clothes without losing in attitude.

By making high quality, concise collections with classic cuts in organic cotton, adorned with playful prints and patterns from our illustrator Li Söderberg (or other creatives on special occasions) our ambition is to create pieces that are passed down to younger siblings for years to come.

With every piece, we want to create a keeper. 



Vicky is the owner and creative director behind One We Like. Her Swedish and English roots has made her home in both Stockholm and London. With a background in psychology and advertising, she started a brand agency with a friend in Stockholm in 2004 after the birth of her first child.

As one thing led to another, One We Like was born as an individual brand in 2013. Since then, Vicky is fully committed to One We Like, turning it into an established brand worldwide. A mother of three, she lives in Stockholm with her husband, where she is running the One We Like showroom and team.